IEC encourages financial health management using interactive tools

30 July 2015

The Investor Education Centre (IEC) today launched a media campaign to encourage people to take active steps to improve their financial future through the use of a full suite of IEC's interactive tools.

With the theme of "Figure out your Finances", the awareness-raising campaign in digital, print and social media platforms aims to address four key money management knowledge and capability gaps, namely, goal-setting and budgeting, debt management, retirement planning and financial planning.

Mr David Kneebone, General Manager of the IEC said: "It is important to motivate people to take positive actions with their money so they can enjoy financial freedom throughout life. Actions could include saving up to go for a trip, paying off debts or preparing for retirement."

"The IEC aims to encourage people to make the most of their money and we will provide the resources to help people meet their financial goals," added Mr Kneebone.

The full suite of interactive tools comprise online calculators covering debt management, achieving saving goal, cutting-back expenses, calculating net-worth, budgeting, retirement planning and a financial health check. We also provide a mobile application for expense tracking and downloadable budgeting worksheets for life events such as preparing for wedding and raising a baby. These user-friendly and convenient tools provide users with free analysis and action plans, helping them better plan and manage personal finances at their fingertips anytime, anywhere.

The general public are invited to visit the dedicated campaign page on the IEC website www.hkiec.hk.

Photos and captions:

• Image of the "Figure out your Finances" media campaign.